SEO Content That Provides Value & Insight
Content provides value and unique insights It is very helpful to provide unique and valuable content to your audience. Unique content is straightforward enough, but what this unique content actually means? What is required to make this unique content? Let's discuss...
What are WordPress tags for SEO?
WordPress tags and categories play a vital role in organizing your site’s posts properly. They can help you to increase the web traffic, boost your page views, and offer a great experience to your potential customers. With the proper use of tags and categories, you...
HTML Errors/ W3C Validations
Lots of HTML errors or sloppy coding may be a sign of a poor quality site. While controversial, many in SEO think that a well-coded page is used as a quality signal. 6 reasons why Google advice to validate your html Valid HTML and crawl rate: In Google search console...
What is The Importance of Multimedia For SEO?
Images, videos, and other multimedia elements may act as a content quality signal. Video content has grown to become an essential part of digital society. Adding videos to the websites helps to communicate to the target audience and provides flexibility, value, and...
What are mobile-friendly updates for SEO?
Google announced a mobile friendly update in 2015 that is called Mobilegeddon. Google gave the following reason for this update: “When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on...
How to use grammar and spelling for SEO?
Although the grammar and spelling are not currently used by Google as a direct signal for ranking site quality, it may influence other factors that determine page rank. For example, if a user visits a site and finds grammar and spelling mistakes then the user will...
What is SEO outbound link quality?
If you are linking to the sites and sources that are well known by Google, have quality content and search engines trust them, then search engines will treat your site well and start trusting your site more. Google can help determine the authority of your site by...
SEO Keyword Prominence
Keyword prominence deals with how eye-catching your keywords are within a web page. The primary and important keywords should be the most prominent in your web page. Keyword Prominence can be analyzed by a key phrase usage in: The title of a page Meta description H1...
SEO & Content Regency
Google update favors recently published or updated content, especially for time-sensitive searches. When Queries Deserve Freshness? The implication is that Google measures all of your documents for freshness, then score each page according to the type of search...
What is SEO image optimization?
Images send search engines important relevancy signals through their file name, title, description, alt text, and caption. Images should be added wisely for a better understanding of your content and make it more appealing. When you optimize an image, it creates good...
What is Google Hummingbird?
After the Panda and Penguin algorithm, Humminbird is a new algorithm. It approaches search engine queries in a brand new and intelligent way utilizing new technology combined with old features of existing algorithms. It is named for the speed and accuracy of the tiny...
What is Page Loading Speed Via Chrome?
You can also improve your page loading speed via Chrome. You can use Google chrome to measure page load time and SEO rankings. You can also find the solutions to fix the situation. How to measure page loading speeds via Chrome: You need to follow some steps to measure...
What is Latent Semantic Indexing Keywords in Content (LSI)?
Latent semantic indexing is a concept that search engines like Google use to discover how a keyword and content work together to mean the same thing. It is based on a series of mathematical equations and can be quite complex to fully understand.gIn the above picture...
Page-Level SEO Ranking Factors
How to Add SEO Keywords to Title Tags? Titles are seen by both people and search engines. Title is simply a headline on SERPs. Title tag should consist of 50-60 characters as Google displays the first 60 characters of the title. Place the main keyword in the beginning...
How to use 200 SEO Ranking Factors?
As all know Google has some algorithms and it uses over 200 ranking factors in them. We put them all in one complete list. SEO Domain Factors Why Domain Age Matters? Google’s Matt Cutts says that there is a small difference between a domain that is 6 months old...
What Makes a Good Keyword for Ecommerce SEO?
In the section above we have mentioned the tools like SEMRush, Ahrefs, Google Keyword planner, MozBar for keyword research. They all are strong tools and give you varying results. Following are the characteristics of good keyword for ecommerce: Decent Search Volume: ...
How To Use Amazon For SEO Keyword Research?
There is a difference between SEO research for ecommerce sites and SEO research for other sites. Amazon is probably a competitor for your own branded ecommerce site. But amazon spends a lot of money to perfect its product and category for maximum online sales. So it...
SEO for Ecommerce: Finding the Best Keyword for Your Online Store
What is SEO and why does it matter for ECommerce? Search Engine Optimization is the practice of optimizing your website in such a way that it becomes as visible as possible in search results . This practice includes optimizing around specific and skillfully-chosen...
What are Six Practical Tips for Strong SEO Performance?
SEO has no boundaries. There are endless ways to boost the SEO of your site. Following is the list of the tips to get traffic: How To Optimize Yoast SEO Premium? Yoast is one of the most famous WordPress plugins. It gives you every possible idea about how to improve...
3 core web vitals: LCP, FID, and CLS
One of the most necessary parts of building the best site is user experience. But now, it will play an even bigger role in assisting you to build amazing sites for your clients. All this is powered by the new metrics, core web vitals. It's time to learn everything...
How to submit a website to Google for SEO?
The quickest and most effective way to submit a website to Google is to add an XML sitemap to Google Search Console. Go to the Sitemaps tab in the Search Console. You will now see the 'Add a new sitemap' box. Enter the extension of your site's XML sitemap. How to...
How to submit a URL to Google for SEO?
If you want to see your site in the index as soon as possible, you can directly submit your site to Google. There are different ways you can do this, and we will walk you through your options below. How to check if a URL is already indexed Before you start the...
An SEO checklist for content audits
Below is a checklist you can use to conduct a content audit for your website: Come up with goals for your content audit such as improving audience engagement, conversion rate, and so forth. Collect URLs of your content and catalog your content by buyer’s journey...
How to interpret your SEO content audit data?
To determine the state of your site’s content, you need to examine your content metrics as a whole. For instance, a page with a lot of traffic but a high bounce rate and low session duration means that your users are interested in your topic, but your content did not...
How to take an SEO inventory of your content?
Decide what type of content you are going to review before you create an inventory of URLs and metrics. You can audit internal content like landing pages, product descriptions, blog posts, news, educational materials or external publications. Don’t forget about...
How to conduct a SEO content audit?
A content audit is the process of systematically analyzing and assessing all the content on your website to find strengths and weaknesses in your strategy. As your marketing goals change, you’ll likely create different content, so you want to make sure it is fresh and...
How to use mobile viewport for SEO?
?Mobile friendliness of a website is the most significant factor when ranking results for a search performed on a mobile device. We need to focus on how well a page renders and displays on different screen sizes for distinct mobile devices. One of the best methods...
What is search intent for SEO?
Search intent also referred to as audience intent or user intent. It is used to describe the purpose of online search. It explains the reason why people search on the internet. Some people have questions and they want answers for that. Some people want to buy...
How to leverage asset caching to improve SEO?
Page speed - time taken by the user’s browser to receive the information from your server and load the requested page, is one of the most crucial ranking signals in the Google search results. Since fetching assets over the network takes time and resources, reducing...
What is Bounce rate for SEO?
Basically bounce is one hit session. It is a percentage of sessions in which only one hit was recorded. Bounce rate is a metric that measures the percentage of visitors who browse your website and do nothing on your page. They do not click on any link like about us,...
How to Improve local SEO with Google My Business?
What is Google My Business? Google My Business is one of Google's tools which is used to manage how your will look in search engines and how it will perform. It is used to find out and adjust how your business site shows in maps , the knowledge graph , Google+ , and...
What is Facebook tracking for SEO?
For facebook tracking you can choose any project like your profile, your competitors profile or other or even all the profiles of your project at once and set the desired time range. What are SEO Social Posts? The ‘Posts' tab contains all recent Facebook posts of...
What is Social media SEO strategy?
Social media has an influence on SEO. Many people use Facebook, Instagram, Twitter and other sites. As such, social media is a good opportunity to connect with new people and potential customers. Beating our competition online, in the social media space, involves...
What are organic Search Report?
SThere are a lot of advantages of using this report. It enables you to: Analyze competitor’s organic keyword rankings and top performing pages. Find your new rivals and use their SEO strategy to increase the traffic. Keep an eye on where your competitors lose...
What is SEO Competitive Analysis?
Understanding your Competitors and identifying their strengths and weaknesses is the most significant step of SEO strategy. It is always a best practice to notice on a regular basis what your competitors are doing to get high rank and study their marketing strategies...
SEO Rank tracking or position tracking
Rank tracking or position tracking Tracking the rank is the SEO process which involves evaluation of your website performance from keyword ranking and visibility standpoints as well as analysis of Google’s SERPs and their behavior. Once you collect this data, it will...
What are link signals for SEO?
It is impossible to do SEO without building the relevant links for your site. Inbound links are the most weighted signals of relevancy in Google’s algorithm. Google considers the inbound links as votes that your website has useful content. It is the most significant...
Page speed, AMP, and PWAs
What is AMP for SEO? Accelerated Mobile Pages (AMP) is an open source project led by Google. It aims to load pages instantly on mobile and drastically improve the performance of the mobile web. It creates pages based on stripped-down HTML. It is designed for...
SEO for Responsive Websites
Website designs: Responsive, dynamic, or separate domain When you start designing the mobile site, you have three choices: dynamic service, a separate domain or a responsive design. Google prefers a responsive website design as you have one site that adapts to the...
SEO tips for mobile
Mobile SEO is optimizing your website’s content to attain enhanced user experience. Smartphone use for Internet searches has become a norm and this handy device lets everyone make online searching possible whenever a query pops up in mind. Just imagine, you are...
What is the search engine result pages (SERP)?
It is impossible to do SEO without analyzing a ton of Search Engine Result Pages. It is very significant to understand the different elements of SERP and how or why information from different sources shows up in each of the different areas. At the top of the page, 4...
How to use hreflang for SEO?
If you have an international audience and get traffic from different countries, you will definitely want to translate your website’s content into different languages. It may help your audience but may it not be good for search engines. Simply publishing the...
What is alternative text?
Alternative text is “alt text” that is the HTML attribute which we use with image tag to describe the image. Following is the syntax: <img src=” image.jpg” alt=”alt text that gives the description of image”/> When the browser can not download the image then it...
How to optimize page load time?
Page load time is the measurement of how fast it takes for content on a web page to load. There are two ways to measure the page speed: Page load time: This is the amount of time that passes between the browser sending the request to the server and the page to fully...
What is link building in SEO?
In SEO link building is done to increase the traffic of the site and brand awareness. Link building is the process of taking the actions that will increase the number of backlinks pointing to the pages on a website. A good link, first and foremost, drives traffic to...
What is keyword stemming?
Stemming or keyword stemming is the ability of Google to understand the different forms of a certain search query. The word stemming has come from the words stem, base or root. For instance, if you use the word “find” in a sentence then the stemming algorithm will...
What is keyword cannibalization?
Keyword cannibalization means you have more than one page on your site that targets the same keyword—one page cannibalizes another's ability to rank and neither perform as well as they should do. If you optimize the articles and posts of similar content or use the...
Instagram Marketing and SEO
Instagram began as a mobile app. Nowadays it is one of the most popular social media apps for sharing photos. Instagram boasts 100 million monthly active users. Most people use Instagram to post about their day to day lives. Many brands are taking advantage of...
How does domain age affect SEO?
Domain age is an important factor of SEO for your Google ranking. Age of domain is one of the many Google algorithms to determine how to rank search engine results. In other words how long the domain has been around. Domain age is considered from the day Google...
How to Apply SEO Techniques to Website footers?
How to optimize website footers? Website footers increase visibility. It provides the information to users that they do not find on the main menu like contact information, about us and other useful links. You can promote your business’s upcoming events, social media...
Why does my site need a link audit for SEO?
A link audit is the process of analyzing the links pointing at your website to find potential problems or opportunities in your backlink profile. Much like an on-page SEO audit for your website, a link audit evaluates your links to determine if they are optimized to...
How to add breadcrumbs for SEO?
Breadcrumbs are an important part of every website. These are small text paths, located at the top of the page which tells the user about which website they are on. They also tell Google about the structure of the website. For example, the breadcrumb for our blog page...
Google Search Console features and SEO
Google search console is a free service that enables you to get information about your business’s website and visitors. It can help you to find information about how many people visit your site, from where they are visiting, what kind of devices they are using to...
What are they types of rich snippets for SEO?
Google rich snippets are selected search results that are featured on top of Google's organic results below the ads in a box. This snippet is also called an answer box as the answer to the searcher's query is represented in the box. They can appear as a paragraph,...
What are Linkedin SEO tips?
LinkedIn is the world’s largest professional social network connector. It connects the colleagues with each other and businesses and enables community development and content sharing. It is the best place for content marketing and to improve the entire SEO of any...
What is youtube video SEO?
Do you have some audience on youtube? If yes, then are you optimizing youtube videos to reach your clients? YouTube video optimization is equally significant these days as people like visuals more than content. There are various techniques to optimize the Youtube...
What is international SEO?
International SEO is the process of optimizing the website in such a way that it becomes easy for search engines to identify which country you want to target and which language you use for your business. It can be difficult to optimize the site for international...
What is e-commerce SEO?
E-commerce is a special category of SEO. Shopping, selling, and financial transactions are competitive verticals and Google treats the queries related to these terms very carefully. There are product catalogs, out-of-stock items, site architecture, and trust issues in...
What is image SEO?
To improve the SEO of a site, image optimization is very important. Image optimization can help improve the website’s performance. The fewer the byte the browser has to download, the less competition there is for the client’s bandwidth and faster the browser can...
What is SEO website crawlability?
Robots.txt file can improve the ability of search engine bots to crawl your website. Crawlers read the file before crawling and indexing. So make sure all the information in the robots.txt file is correct. Otherwise your website will not be indexed properly. Another...
What is a SEO robot meta tag?
A meta robot tag tells the search engine what to follow and what not to follow. It is a piece of code in the head section of our webpage. If you do not want any specific page to be indexed, you can let the search engine know by using a meta tag. Meta tags can have...
What is HTTPS for SEO?
HTTPS stands for HyperText Transfer Protocol Secure. It is an encrypted version of HTTP. In normal scenarios, HTTP data is unencrypted or we can say not secured. When you send a request to a server for a particular website then it goes through a lot of traffic on the...
What is HTTP for SEO?
HTTP is the HyperText Transfer Protocol. It transfers the HyperText that is HTML files and other files, that complete a web page, from the server to your browser. HTTP is considered as the standard and base for the web. In order to access the information from a...
What does Google do for SEO?
All the search engines including Google follow links. Google goes to one page to another to follow the links. Some time ago it was possible to submit the website directly to the search engines but now a days it is not possible to do that. Crawlers go around the...
What is Technical SEO?
There are a lot of aspects with regard to technical SEO. First of all, we need to know Google's mission. Google’s purpose is “to coordinate the world’s data and make it universally reachable and beneficial. In other words, to construct the right search engine that...
What is cost per click for SEO?
Cost per click is also known as pay per click. It is a form of digital advertising. It is the actual price you pay to the publisher every time an online user clicks on your ad. For instance, you have a beauty salon and you may run a CPC ad on Facebook or Instagram to...
What is keyword search volume for SEO?
As the name implies, keyword search volume refers to the number of searches for a given keyword in a timeframe. Keyword search volume is averaged over a timeframe so that marketers can have an idea of the search term’s competitiveness and overall volume. They can get...
How to appear in Google search results?
If you aren’t appearing in the search results, try doing the following things: Develop a website that is compatible with other devices such as smartphones and tablets . Ensure that your site is secure by encrypting the traffic and using SSL, which is Secure Sockets...
What is Cost Per Click (CPC)?
Cost per Click (CPC) Cost per click is also known as pay per click. It is a form of digital advertising, and CPC is the actual price you pay to the publisher every time an online user clicks on your ad. For instance, you have a beauty salon and you may run a CPC ad on...
What is SEO relevance?
When dealing with different search engines, relevance comes first. The term relevance describes the extent to which the content of a website corresponds to the search term used. It is particularly important for search engines as it impacts how high a website will...
What is Competition in SEO?
In search engine optimization, competition refers to websites that are competing using the same search terms to rank higher in search engine results. For example, sometimes the services and products one company provides are similar to the products and services...
How title tags affect SEO?
Title tag optimization is critical for both SEO and user experience. Title tag of a webpage should be a concise and accurate description of its content. If you want to improve your website’s SEO, you should focus on the ways to optimize the title tag. An effectively...
What is Mobile SEO?
SEO for Mobile Mobile SEO is optimizing your website’s content to attain enhanced user experience. Smartphone use for Internet searches has become a norm and this handy device lets everyone make online searching possible whenever a query pops up in mind. Just imagine,...
How to Use CSS for Better SEO Results?
How to Use CSS for Better SEO Results? CSS or cascading style sheets refer to the presentation of content described by a markup language, which is typically HTML. It controls the layout of different web pages. CSS permits web designers to add colours, spacing, font...
What are the Best Free SEO Tools to Use?
What are the best free SEO tools to use? We have shortlisted the best SEO tools that you should use by category. Local SEO tools On-page SEO tools Technical SEO tools Free link building tools Free analytics tools What are the best free local SEO tools If you have a...
When to use SEO Canonicalization?
When to use SEO Canonicalization? Sometimes the content is the same on different web pages, and Google does not understand which page it should index in search results. To overcome this issue, the rel=“canonical” tag was discovered. With the help of this tag, search...
How do Search Engines Understand Websites?
How do Search Engines Understand Websites? Assume that you are a web spider and finding content about how to make a pizza. How will you identify the author, steps, recipe, and ingredients required to make the pizza? The answer to this question lies in the schema...
How does a website get to a browser from the server?
How does a website get to a browser from the server? User requests domain: After the domain name is linked with an IP address via a DNS, people can type the domain name directly into their browser. Browser makes a request: When someone requests the browser to open a...
What is Technical SEO?
What is Technical SEO? Technical SEO refers to optimizing your website to make it easy for search engines to crawl and index your content. Some important aspects include a secure connection, a responsive website design, and a fast loading time. When optimizing your...
How to Optimize Images for SEO?
It’s not only text you can optimize. You can optimize images for search engines as well. To improve the SEO of a site, image optimization is very important. Image optimization can help improve the website’s performance. The fewer the byte the browser has to download,...
What is Keyword Research for SEO?
Now that you have been introduced to SEO and search engines, let’s talk about keywords. This section looks at the importance of doing keyword research, questions to ask when researching, and more. What is SEO keyword research? In essence, keyword research is coming up...
What is SEO SERP Ranking?
What is SERP Ranking? When users type in a search query, websites are ranked and displayed by most relevant to least relevant. For the most part, search results on the first page are typically deemed more relevant by the search engine than results on the fifth page. ...
What is SEO Indexing?
After search engines have crawled a website, they will store the content in an index to be displayed in search results. The index entry shows the content and the URL of the page. An index is essentially a database of all that has been crawled on the web. Similar to an...
Search Engines And SEO
Understanding search engines is a key part of the puzzle when trying to optimize your website to rank higher. This chapter will break down how search engines work, specifically focusing on Google. Examples of other search engines include Bing, Yahoo, Baidu, Yandex,...
Where to Start with SEO?
Understand Your Business Every business is different, and that’s why it is important to understand your own goals and budget. Knowing your business will allow you to determine which aspects of SEO you should focus on improving the most. By setting goals, you can...
What are the advantages of hiring an SEO agency?
Working with an SEO agency is beneficial for small and large businesses alike. Here are some of the many benefits: Experience and expertise: A lot of digital marketing agencies will offer SEO services. If you don’t have much knowledge in regards to search engine...
Should I hire an SEO agency?
If you own a business and are looking to grow, you may be wondering whether you should hire an SEO agency for help. After all, you could try to learn the ins and outs of search engine optimization on your own, and do as much as you can by yourself. However, for...
What are some SEO do’s and don’ts?
When it comes to search for //monitorbacklinks.com/blog/seo/seo-dos-and-donts engine optimization, there are certain things you should try to implement and other actions to avoid. Some factors will boost your ranking while others will hurt it. In some cases, Google...
What is other SEO Factors?
Many things contribute to your ranking in search results. Here are some other factors that affect your search engine ranking: What is domain age? Older domains don’t tend to do as well in regards to SEO because they often load slower than new domains. Consequently,...
Measuring SEO Results
Measuring the results of your SEO strategies enables you to see the areas where you are doing well and identify places for improvement. A professional marketing agency will track and monitor performance, making changes as necessary. Why measure SEO results? It is good...
What is Off-Page SEO?
Off-Page SEO Off-page SEO refers to optimizing factors external to your website. This ranges from building backlinks, posting on social media, and everything in between. How to improve off-page SEO? You can improve your off-page SEO by doing the following: Links from...
How to Create High-Quality Content?
Good content will do wonders for your SEO. Since there is so much competition, you have to provide value to stand out.
What is On-Page SEO?
There are two types of search engine optimization: on-page SEO and off-page SEO. We will start with on-page, defining what it is, how to improve SEO on your website, and much more. On-Page SEO On-Page SEO refers to optimizing factors internal to your website....
What is white hat and black hat SEO?
White hat SEO Techniques and practices that provide value to users and abide by search engine rules are known as white hat search engine optimization. Generally speaking, white hat SEO means you focus on the user and optimize with people in mind rather than taking...
What are the benefits of SEO?
Done right, you can make the most out of search engine optimization. Below are a few ways your business will benefit: Increased traffic: If you spend a bit of time improving your SEO now, your efforts can pay off in the long run. For example, a high-quality...
Why is SEO important?
Search engine optimization (SEO) is important because it increases a site’s ranking on Google, and thus, increases traffic to your website. Being on the first page of a search result has many advantages such as improved brand awareness, customer acquisition, profit...
What is SEO?
Search engine optimization (SEO) refers to the process of optimizing your website and website content to rank higher in search results. Examples of search engines include Google, Bing, Yahoo and others. They crawl, index, and rank content posted on the Internet....
Introduction to SEO
Search engine optimization (commonly abbreviated to SEO) techniques and practices are constantly changing. There are a lot of moving parts to the process, such as conducting keyword research, understanding the competition, adding quality content, using a variety of...
What are the advantages of hiring an SEO agency?
Working with an SEO agency is extremely beneficial for small and large businesses alike. Here are some of the many benefits: SEO Experience and expertise: A lot of digital marketing agencies will offer SEO services. If you don’t have much knowledge in regards to...