Domain age is an important factor of SEO for your Google ranking. Age of domain is one of the many Google algorithms to determine how to rank search engine results. In other words how long the domain has been around. Domain age is considered from the day Google indexed it not only the day on which it is purchased. If a domain is purchased or registered from the last 10 years it does not mean its age is 10 years. If Google has indexed it from that day only then it is a 10 years old domain.
What are social media reciprocal links?
When it comes time to build links, you are likely going to be faced with a phenomenon known as reciprocal linking. Whenever you try to earn a backlink on a website, whether it be through contributing a guest article or otherwise, there is often a chance that the Webmaster you are speaking with is going to want to earn a backlink from your website in return. Sure they get your great content, but why not push the envelope and try to get even more from this new partnership? After all, you might be tempted to do this when someone approaches you for a link on your website, so you can’t blame someone for asking.
This will then put you in a position to make a decision about reciprocal linking. If you do not allow a featured piece of content and backlink on your website, that website might not give you the opportunity on their site. In other words, you lose the partnership and the backlink if you don’t reciprocate. However, is a link exchange just going to cancel out the link you wanted to earn in the first place? Is it worth it? This is the big question, and it’s actually a somewhat complicated answer.
When to use reciprocal links for SEO?
Below are some things to keep in mind while working with reciprocal links:
- Only link when it is natural and relevant.
- It is usually not worth it to reciprocate with a competitor.
- Consider the authority of other websites.